Privacy Policy

Last updated: March 2026

72 Records ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website at 72records.be or make a purchase from our shop.

We act as the data controller for the personal data we process. Our registered address is Waversesteenweg 12, 1050 Brussels, Belgium. You can contact us at hello@72records.be for any privacy-related questions.

Data We Collect

We collect and process the following types of personal data:

Order Information

Name, email address, shipping address, billing address, phone number, and payment details. This data is necessary to fulfill your order and is processed on the basis of contractual necessity.

Account Information

Email address and name when you create an account. Account creation is optional and is based on your consent.

Newsletter Subscription

Email address when you subscribe to our newsletter. This is based on your explicit consent and you can unsubscribe at any time.

Analytics Data

We use Plausible Analytics, a privacy-friendly analytics service that does not use cookies and does not collect personal data. It provides aggregate statistics about page views and visitor counts without tracking individual users.

Cookies

We use only strictly necessary cookies that are required for the functioning of our website. These include:

Session cookies to maintain your shopping cart and login state
CSRF protection cookies for form security
Theme preference stored in your browser's local storage

We do not use advertising cookies, tracking cookies, or any third-party cookies for marketing purposes.

Third-Party Services

We share your data with the following third-party service providers, only to the extent necessary to operate our business:

Stripe — Payment processing. Your payment information is handled directly by Stripe and never stored on our servers.
SendCloud — Shipping and logistics. Your name and shipping address are shared to generate shipping labels and tracking.
Resend — Transactional and newsletter emails. Your email address is shared to deliver order confirmations and newsletter content.
Plausible Analytics — Privacy-friendly website analytics. No personal data is collected or shared.

Data Retention

We retain your order data for as long as required by Belgian accounting and tax law (currently 7 years). Account data is retained until you request deletion. Newsletter subscription data is retained until you unsubscribe.

Your Rights Under GDPR

As a data subject under the General Data Protection Regulation (GDPR), you have the following rights:

Right of access — You can request a copy of the personal data we hold about you.
Right to rectification — You can ask us to correct any inaccurate or incomplete data.
Right to erasure — You can request that we delete your personal data, subject to legal retention obligations.
Right to restriction — You can ask us to restrict the processing of your data in certain circumstances.
Right to data portability — You can request your data in a structured, machine-readable format.
Right to object — You can object to the processing of your data for direct marketing purposes at any time.

To exercise any of these rights, please contact us at hello@72records.be. We will respond to your request within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Belgian Data Protection Authority (Gegevensbeschermingsautoriteit).

Privacy questions?